top of page



Logo Design / Custom Logotype 
Branding / Full Visual Identity Design 
Creative Direction / Campaigns 
Art Direction / Website Design 
Editorial Design / Books / Magazines 
Packaging Design / Invites

Whitney Waddell is a Creative Director and Designer working independently in Virginia and Tennessee. 

She specializes in creative production, content creation, photography art direction, photo editing, editorial design and creative direction. With a keen eye for detail and unlimited creativity, she is known for her ability to bring ideas to life, through collaborative, thoughtful, imaginative, colorful, and engaging designs- bringing tactile sensibilities into print and digital experiences. 

With experience across a vast range of industries including music, beauty, food & beverage, hospitality, luxury, hunt & shoot, the great outdoors, military, and publishing, she has had the opportunity to work with clients and colleagues such as Filson, Under Armor, Carhartt, Bushnell, Browning, The Del McCoury Band, Music Row, Ashbourne Farm, Eagle Industries, Rice University, Macy's, The Brinton Museum, McCoury Music, and more.

bottom of page